Digital Product Passport for Furniture

Find out the core features
for the Furniture sector

01
Marketing: fulfill the growing demand for product authenticity & origin transparency and send direct messages

Consolidate long-term customer value: build community loyalty with experiential content and ad hoc marketing campaigns that highlight the design, quality, and versatility of your furniture.

02
Revenue growth: improve the service level based on customer profiling

Offer new services such as the ability to add insurance or a financing plan on purchased furniture to provide peace of mind and greater accessibility to customers.

03
Cost reduction: reduce customer care time for warranty claims and maintenance costs through a certified quality checks process

Respond to growing customer demand for a more engaging shopping experience and discover how to reduce operational costs without compromising the quality of your furniture.

Digital Identity & Claim

It creates a unique and transparent digital identity for each mobile by associating the physical product with its digital twin. The user scans the tag on the mobile to view its digital identity directly on the smartphone.

Bespoke

In the Bespoke program, events are tracked along each stage of furniture production. These can be notified in real time to the end user during the assembly process or saved in the product history, accessible at any time.

Palmarès

The user participates in exclusive events and updates the furniture’s history with relevant details, such as a certification of provenance.

If the product belonged to a famous personality, it can be registered as Memorabilia, thus increasing its historical value.

Asset Check

Checking the product allows its authenticity to be verified at any time. By scanning the tag, the user can access key information about the cabinet’s history.

Marketing Campaign

Through our app, easily send personalized marketing campaigns-for example, via push notifications-to promote exclusive events and increase shopper engagement.

New Incomings

We enable the brand to unlock new revenue sources, such as third-party partnerships or CRM data integration. Revenue opportunities are diversified with solutions such as property transfer, the Heritage program for historic furniture, and licensing to authorized resellers.

Repair

All furniture maintenance activities are tracked and recorded in the history, allowing customers to easily track any work performed throughout the product lifecycle.

We work with authorized partners to enter new information into the Digital Furniture Passport.

Ownership Transfer

The Retrofit Program enables the creation of digital identity and Product Passport for vintage furniture by collecting data from the brand’s historical archive. This is particularly interesting for valuable furniture, as it allows for valuation and transfer of ownership, giving new life to iconic pieces.